A lot of photographers seem to fall for promises that presets make, and sometimes, they are true. There are packs out there that give decent results. But the problem with presets is that they do the creative work for you instead of helping you be the creative you wish to be. And that is what is holding you back. But what if there's one unique preset that will distinguish your work from everyone else's? You can't buy it, but you can develop it. Here's how.