This is something I wind up showing a lot of “The Grid” when we do blind critiques. “Fall off” is a lighting term, and it’s used a couple of different ways, but in this case, what we want is for our subject’s face to be the brightest thing in the image, and then the light should slowly “fall off” and get darker as the light goes further down the subject (this will make more sense when you see the image below). ABOVE: here’s what I’m talking about. I lit our subject with just one flash, and her pants are at least as bright (if not brighter) than her face – the light doesn’t fall off – she’s evenly lit, which is not what...