Understanding Adobe's Vision for Generative AI

Adobe Max is a three-day conference in Los Angeles, CA attended by designers, illustrators, photographers, and social media content creators. Attendees can watch presentations by Adobe representatives and attend educational sessions given by independent creators. This year, Generative AI was mentioned in many presentations. This feature is implemented in unique ways across the programs that make up Adobe’s Creative Cloud, and it often feels to the user that they have more effective communication with programs that have AI enhancement.