There’s an unspoken rule in the creative industry: follow up, but don’t expect a reply. What used to be a rare frustration has now become the norm—emails left unanswered, proposals ignored, relationships that once felt solid suddenly vanishing into the ether. The rise of ghosting, a term originally coined for dating culture, has now taken hold in the business world, and creatives are feeling the brunt of it.

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(Originally posted by Chandler Borries)